Blog

Master the Platforms: PAC & SOC Strategy

Are all social platforms the same? Instagram, Facebook, Twitter, Instagram threads. Each of them carry different types of audiences, and carry different styles of content. So have you heard of PAC guys? This is something I’ve learnt from my boss and Gary V. The PAC...

User-Generated Content? What’s that?

How often did you try out the products recommended by YouTube influencers? I definitely searched up these influencers and followed their suggestions when I wanted to buy the best touchscreen laptop within a reasonable budget. They speak up with honest reviews! They...

Tide pods challenge: A case study

Have you heard of this challenge that became a trend once upon a time? The tide pods challenge!  Apparently, everyone made a challenge out of eating “Tide Detergent Pods”! The Tide Pods Challenge was a dangerous social media trend that came up in early 2018. It...

Fatal Lead Generation Mistakes to Avoid

Fatal mistakes in lead generation can cost you dearly. The following deadly lead-generating blunders should be avoided : Failing to specify your target demographic. Ignoring lead generation. Utilizing just one lead generation avenue. Distributing...

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E-Commerce SEO : 5 Tips to Drive More Revenue

Get ahead of the competition and drive more revenue with top-notch Ecommerce SEO tactics.  E-commerce SEO is the practice of optimizing your online store to appear higher in search engine results pages. By doing so, you can drive more traffic to...

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Increase Web Engagement in 2023

In 2023, increasing web engagement is crucial for the success of any online business or website. This is the year to take your web engagement to new heights. Here's how! Here are some tips on how to increase web engagement : Improve Website Speed :...

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How To Increase Organic CTR in 2023

Revolutionize your organic strategy with these game-changing CTR-boosting tips.  In 2023, increasing organic click-through rate (CTR) remains a crucial goal for any business looking to drive more traffic and conversions to their website. One way to...

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Why Does your Business Need a Landing Page?

Don't let potential customers slip through your fingers. Use a landing page to capture their attention. A landing page is a web page that serves as the entry point for visitors to a website. It is designed to convert visitors into leads or...

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