Blog
Marketing for B2B vs. B2C
Do you guys know what’s B2B and B2C? B2B is basically a Business selling its product or service to another Business, for example, Dell company selling a bulk of computers to a software company, or D-mart buying stocks of groceries, etc. Now B2C is...
Email Marketing: Staying relevant in a crowded inbox.
Do you still check your emails? Well we do get updates on it.. You know… maybe stuff like netflix account OTP or an app subscription plan, or maybe a job update from a website, or new products announcement, or even discounts and offers. Think back...
What is the future of digital marketing in 2030?
What is the future of digital marketing in 2030? Imagine entering a world in which marketers anticipate your demands before you even express them. Consider exploring an online store from your living room, trying on clothes with AR technology, or...
Some interesting facts about social media that you might not know
Did you realize that more people own mobile phones than toothbrushes? It is true! With over 5 billion people using mobile phones worldwide, social media has become an unavoidable aspect of our daily lives. However, many intriguing characteristics...
Make Your Business Heard: Voice Search Optimization
How often do you call out Alexa or Siri? 🤔 “Hey siri! Search for the best restaurants near me” or “Alexa, How far is the airport from here?” etc. It has indeed become common, in today’s data and technology driven world, to search by voice right? ...
Micro-Influencer Marketing: niche influencers.
Remember when we discussed “less is more”? Let’s explore another side of that in marketing. Which option do you think is better? 🤔 A broad audience with potentially diverse and unpredictable engagement or A smaller, highly engaged audience with...