Blog

Master the Platforms: PAC & SOC Strategy

Are all social platforms the same? Instagram, Facebook, Twitter, Instagram threads. Each of them carry different types of audiences, and carry different styles of content. So have you heard of PAC guys? This is something I’ve learnt from my boss and Gary V. The PAC...

User-Generated Content? What’s that?

How often did you try out the products recommended by YouTube influencers? I definitely searched up these influencers and followed their suggestions when I wanted to buy the best touchscreen laptop within a reasonable budget. They speak up with honest reviews! They...

Tide pods challenge: A case study

Have you heard of this challenge that became a trend once upon a time? The tide pods challenge!  Apparently, everyone made a challenge out of eating “Tide Detergent Pods”! The Tide Pods Challenge was a dangerous social media trend that came up in early 2018. It...

Chai and personalities

Calling all chai lovers! Let’s recall how each of us makes our tea, shall we? I just happened to notice that different people like their chai in different recipes. I don’t mean flavors, I’m talking about how each of us uses different quantities of...

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Delivery Drivers Out-Earning IT Freshers?

Have the times really changed?👀 Has the job scope changed? I mean guys have you heard this? The Zomato and Swiggy delivery men are earning more than the average IT freshers! Isn’t that amazing?  A popular youtuber Loveena Kamath has interviewed a...

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Living in the now

Ever been asked to do something and you have no clue how? When I face such situations I keep thinking, "I should know this", or "Why do I not know this?" etc. It can be really stressful! We often dwell on past mistakes, future worries, or what-ifs...

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Chatbots in Marketing

Response. The world of communication runs on passing a message and receiving a response to that message. Communication is the sole of Marketing! The whole purpose of marketing is to communicate the value that the business is willing to give the...

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Lessons from the Mahabharata!

Mahabharat is a story that can make you feel relatable at any stage! The story of mahabharat seems to have a solution hidden for every question and every problem! So why not learn the best practices of a business as well? Let me tell you about few...

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Pause, Reflect, Rise: PV Sindhu

PV Sindhu. An iconic and inspirational badminton player! Setting her goals and dreams up from the age of 8, and stepping up her game to reach each of her dreams. From the beginning of her career till today, she has played many national and...

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