With the rise of social media, is email marketing still relevant to your business? Yes, it is.

 

You might have an audience that is too young to spend time in their inbox, but among professionals, email still remains the most preferred way of communication. 

 

Not just that, email marketing is very cost effective. Its not free, but close to it. Every rupee you spend on email marketing, you get 32 in return.

 

This is the email template that is the foundation for all other email templates. 

 

‘The Welcome’ is the name of the template. It’s named this way because it is the first email you send a new customer.

 

This email is sent to them when they have downloaded something, signed up, or interacted in some way with your business. This first email is about the action they took.

 

  1. Start the mail with a catchy tagline. This needs to create an instant connection between them & your business. 
  2. Use the 1-2-3 Method. Give them 3 things they can as the next step. This sets momentum and persuades them to act.
  3. Keep the writing to a minimum.

 

Have a quick intro. Encourage them to take the next step.

 

This is the email that creates the first impression. It’s time to introduce yourself, welcome them to the journey, and make clear what the next steps are. 

 

Here at MNV, we love talking about marketing and its different facets. 

 

Not only do we love talking, but we offer big and small businesses digital marketing services. Videoshoots, Ads, Blogs, SMM etc

 

Message us to book our services.