From Trash to Treasure: A Marketing Perspective

From Trash to Treasure: A Marketing Perspective

Let’s talk work. For a designer, or a content writer or a content strategist, anyone. Here’s a small question for you, how often did you have to trash a complete design or a complete copy, or a creative idea? Well I can say quite a lot! Because one’s creative view is...
Will AI really replace us, content writers?

Will AI really replace us, content writers?

As content writers, we’ve definitely addressed this question. With significant advances in AI, the environment of content creation is changing in new ways. But will AI truly replace humans? AI can create content rapidly and efficiently. It can analyze massive...
Transparency in marketing

Transparency in marketing

“He got scammed today!” You might have heard this phrase multiple times recently. Scams in the digital world are becoming increasingly common, almost a regular part of life. Many brands today are often labeled as scammers for their false marketing practices....
Top 3 creative ads that rocked the internet.

Top 3 creative ads that rocked the internet.

Have you heard of those famous ads that created a huge leap in the brand’s growth? The brands that got their names printed in everyone’s brains and now people remember them only as that image? Advertising has the power to transform a brand’s image, put it into public...