by Nikitha Goud | Mar 10, 2025 | blogs
Nostalgia has emerged as a key driver in online marketing, reviving 90s brands with a new appeal. Consumers tend to relate past experiences with comfort and warmth, and thus are more open to brands that remind them of their childhood days. This emotional appeal has...
by Nikitha Goud | Mar 4, 2025 | blogs
Netflix, Spotify, and Amazon are the best in subscription marketing by emphasizing user experience, personalization, and sustained value delivery. Their success teaches brands some key lessons in developing a loyal customer base and maintaining recurring revenue. One...
by Nikitha Goud | Mar 1, 2025 | blogs
AI avatars are transforming customer service with 24/7 support, real-time responses, and cost savings. But are they actually a blessing or do they have some underlying pitfalls? To the advantage, AI avatars avoid delayed response time, ensure uniform service, and...
by Nikitha Goud | Feb 28, 2025 | blogs
Ever asked yourself why you tend to click Add to Cart but not Buy Now? The disparity isn’t simply one of price or need it’s psychological. When consumers use Add to Cart, they establish a sense of possession without the pressure of instant obligation. This...
by Nikitha Goud | Feb 27, 2025 | blogs
Guessing your next viral post isn’t creativity—it’s data. Analyzing past performance of your content can tell you what works with your audience. Check engagement rate, reach, and shares to see patterns in successful posts. Also key are the trend topics....