Helloo praaands!
Did you just read that in the same tune that I think you did? Yeah, it’s like this trending phrase that we all must’ve heard somewhere or the other, and everyone knows how it sounds, and is pronounced, right? That’s how viral a simple dialogue can become.
Just like that, your brand videos or posts on social media can go viral, when you just take a few steps to click and attract the audience the right way.
You need to have a specific target focus first. Who are the audience you are targeting? Be clear on that. The algorithm is responsible for the reach of your Reel. It checks various factors to determine who or how many see your Reel. Once you have your target audience set, check out the trending reels. Your job is to add extra to the ordinary and make your piece extraordinary.
You can take a trending reel, and give it your very own twist, make it related to your brand concept or product. You need to hook the viewers to your reel. You need something catchy in the first few seconds of the video itself to attract your viewer and stop them scrolling and watch your reel.
This is called a Hook! The hook may be a scene everyone would relate to, or a music that’s trending and is all over the internet, or a character that would grab the attention of the viewer. Put up a little text in your video to ensure your audience receives and understands what you wanted to convey. Through your reel.
Create a thumbnail that catches the eyes of the scrollers. Add post captions in a way that speaks your brand, and try to understand what would make them read till the end. Make sure your caption content and video content is relevant to your target audience. They need to find it useful and interesting. Use appropriate hashtags. They will show what your video is about, to the algorithm, and will bring the relevant audience to you.
Try using trending or interesting, hit potential music, as music has the power to add soul to your posts or videos. And lastly, Post your reels at high viewing times! Understand when your audience is most online and schedule your posts accordingly. If you remain consistent in your social media approach to your audience, you can gather a loyal base as well! People love scrolling through images and videos, making social media an ideal platform for showcasing your products or services. With over a billion users, it provides a vast audience to connect with and build your brand. So focus on the right audience, and the right strategies and win them! Make your videos viral! All the best!