How Micro-Interactions Boost Conversions?

How Micro-Interactions Boost Conversions?

Scroll. Tap. Like. Share. On social media, every tiny move matters—and that’s where micro-interactions come in. Micro-interactions are those small, satisfying moments that make people want to engage: the double-tap heart on Instagram, a poll on a Story, or a swipe-up...
A throwback: Trends heating up the social media

A throwback: Trends heating up the social media

It’s April already and do you also feel how fast the time is moving? But you all should agree that 2025 started with major insta trends. From nostalgic throwbacks to cutting-edge AI visuals, platforms like Instagram, YouTube Shorts, X were packed with creative...

From Rizz to Biz: How Gen Z Slang is Shaping Ads?

If your brand’s marketing still says “Buy Now” instead of “That’s a W”, you might be losing Gen Z’s attention. Today’s brands are ditching corporate jargon for Gen Z slang, making their messaging more relatable, viral, and culturally relevant. Why Brands Are Adopting...